Profit Driven Solutions for Boutique Owners

My step-by-step system will help you start, grow and scale your boutique and gain the freedom you’ve been dreaming of.

45% Increase

"You projected my monthly sales at $42,000 and I did it!
That's 45% higher than last month and last year."

- Ashley Henderson, Online Boutique
See the Program Ashley Used >>

$1 Million

"We did it! We hit $1M at 3pm today!"

- Samantha & Sara, Cupcake Couture, Brick and Mortar + Online Boutique


Listen to My Podcast with Them >>

70% Increase

"Hey Emily I'm so excited!! I had 70% increase since our last call! I did a little over $6k this week! I pretty sure I'm going to hit over $20k this month aaaaah!"

- Juana Cerna, Jayla's Styles, Brick and Mortar Boutique
Juana Started With This Course >>


"I took your Boutique course and am now CONSISTENTLY having $13,000-$15,000 months
WITHOUT working harder.
In fact, I work less than I was.

It works if you work it! Looking forward to continuing growth!"

- Ashley Brummet, Online Boutique
See the Program Ashley Used >>

$40k NET

During our time together: "I did over $40k in NET SALES this month!!!!! Just thought I would share the good news!! Thank you for all that you've taught me so far!!"

After working together: 

"Emily has changed my life! I HIGHLY recommend her and the training she offers if you are serious about your boutique and living the life you deserve!"

- Dannie Huggs, The Sol Shine, Brick and Mortar + Online Boutique
Work With Me 1:1 Like Dannie Did >>


"I'm completely blown away! Without your guidance and support I couldn't have done it! Woo! Our biggest and best month ever! $30k!!!

- Erin Craft, 3 Willows, Online Boutique
Erin Worked with Me 1:1 >>

As a Retail Professional and former Boutique Owner, I know exactly what you are going through.


Introducing our signature Framework of educational and solution-focused boutique training programs. As a boutique consultant, I've meticulously crafted this framework by blending time-honored retail fundamentals with cutting-edge innovations. Each program is curated and led by a hand-picked team with decades of collective retail expertise. With this Framework, our clients consistently achieve remarkable outcomes, cultivating highly profitable boutique businesses that lay the foundation for enriching and robust lives. Discover the transformative power of our boutique training today.

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I'd love to get you started with a comprehensive Free Training. I've designed one for where you are at today:

"I'm exploring opening a boutique or gathering startup info." 

You've always wanted to open a boutique, now is your time!

I have a FREE Training called "How to Start a Clothing Boutique" where I teach you the exact steps to get started! Give me 90 minutes and I'll share the secrets no one else is spilling! 

Click the button below to sign up for immediate access ⤵️


"I've had my boutique for a year or two and really need to grow my boutique so I can make more money."

You make money! Yay! But it's not enough to quit your 9-5 just yet. Let me show you how to start maximizing your growth potential now, so that you can quit sooner than you think!

This Free Training called "Maximizing Your Boutique's Growth Potential" has the key elements you need to be working on right now, in real time of 2023. 

Click the button below to sign up for immediate access ⤵️


"My boutique is doing great, but I have TOO much inventory."

You're making 5 figures a month and everything's gotten busier and harder. I'd like to help make it easier through a 3 part framework I've created that helps boutiques at this level scale with ease.

This Free Training called "OVERBOUGHT" has the steps to reducing inventory and scaling with more cash on hand.

Click the button below to sign up for immediate access ⤵️


Get the Where to Buy Inventory Guide 

Here in Boutiqueland, I want you to get off to the right start, so consider me your tour guide. Knowing where to buy inventory is one of the first of many, many steps to getting your boutique off the ground. This guide gets you a few steps farther!


Boutique Training Academy

Get Professional Retail Training with these Comprehensive Programs and Courses:

Boutique Basics Bootcamp

3 Months to $3000 in your new Boutique Business


Six Figure Boutique Blueprint

Grow Your Boutique to Six Figures a Year


Boutique Business Accelerator

Use a Buying Plan and Paid Ads to Scale Your Boutique Business


I'm Emily Benson.

My life work is to help entrepreneurs create a business they can’t wait to wake up to every morning. My own boutique, The Fashion Truck, disrupted the retail world in 2011. Today my consulting business, Boutique Training Academy, helps thousands of boutique owners start, grow, and scale their business.

My background in corporate merchandising for companies Abercrombie & Fitch, Henri Bendel and Club Monaco make me uniquely suited to translate the fast paced world of retail to the modern boutique owners of today.

Both of my books, The Ultimate Boutique Handbook and The Retail Mindset, went to #1 on Amazon. My podcast Boost Your Boutique has 200 episodes and gets over 30,000 downloads a month.

My online boutique now makes millions.

"I'm so grateful to work with Emily. Together we tripled my sales our first year, and have gone on to double revenue year over year. My boutique now makes millions."
- Lex Nevin, Dressed in LaLa

$50k increase in 1 Month!

“Emily helped me grow $50,000 in one month, yes, one month."
- Shari Ausant, Mermaids on Cape Cod

I'm able to take time off and hit new sales records.

"Every month we keep hitting our highest month ever. I'm able to visit family, take time off and manage my staff to support our growth."
- Brittany Petrik, Roseabella Boutique

My Latest Published Works

Listen to the Latest Episode of the Boost Your Boutique Podcast, Watch My Fastest Growing YouTube Video or Read The Retail Mindset:

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Read the Extended About Page

Shop Digital Products for Starting a Boutique:

Boutique Training Academy consults and develops education for boutique owners at a professional retail level. If you're a new or established boutique owner looking to do it right the first time (and make money) you're in the right place.


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